Courtesy of Dermalogica
When it comes to making empty promises, anti-aging products run a close second only to desperate suitors. Dermalogica’s new line of preventative and restorative products, Age Smart, is taking a very different approach: “There is nothing you can apply on your skin that can make you look ten years younger,” said Annet King, the director of development at the brand’s own International Dermal Institute. “And nothing can eliminate in wrinkles, so instead you have to be smart about preventing the biochemical reactions that make skin age.”
The range of cleansers, creams, masques, and lip treatments utilizes cosmeceuticals to attack premature aging at three different sources. First, natural antioxidants attack free radicals at and beneath the skin’s surface; then vitamin and soy complexes help stimulate collagen, replacing that which has been lost by UV exposure; finally, peptides trap excess sugar molecules, which have been linked to loss of elasticity. But King stresses that beyond the products, young skin starts with a healthy lifestyle—”of course if you’re a smoker who loves to sit in the sun and drink champagne, your skin is going to look old.” How’s that for giving it to us straight?